Promoting your Blog Posts with Barbara and Steven

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In this session we will discuss promoting your blog posts and welcome your involvement via questions and taking part in our chat

You spend hours drafting and redrafting your blog post , select the perfect images , do all the SEO and publish the result.

What happens next ? Unless you have an email list to tell about your new post , few people will see your post. We all deserve a wide audience for our blogs – to achieve our goal there is work to be done.

The replay on Youtube

Barbara and I have known each other for over 10 years , in her role as BlogMistress she hosts websites for Angelika and me and many of our friends , She is always there to lend a helping hand when we manage to break the sites , resolving problems without fuss and showing endless patience .

The replay

Friday 22nd April 2:00 PM

Our video chat on images is here

Blab-Babas-April

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Empire.Kred Beginners Guide

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Introduction

This is the first in a series to guide you through Empire.Kred when you first start

You are being guided by (e)StevenJH and (e)Angelika  long time members of  Empire.Kred

On Empire.Kred you can host your profile , trade shares , networking in groups , view your social media analytics and run missions.(and make friends)

Registering on Empire.Kred

The blank registration screen

Registering on Empire.Kred

Enter your details

(1) Your Email Address

(2) Your Name

(3) The ‘ticker’ or ID you would like to use.

Everyone’s ticker should be unique , the system will check whether the one you choose is already in use . If it is simply choose another one

(4) and (5) enter the password you want to use . Both fields need to be the same

(6) Subscribe to the Empire.Kred Newsletter

Finally (7) Create My Profile

Enter your details

What are Eaves

Eaves are Empire.Kred’s virtual currency , you start with 100,000 eaves.

The aim is to increase your wealth

You gain eaves when

(1) You received daily dividends from players who you have bought shares in

(2) As a reward for completing missions

(3) Buying them from the shop.

(4) By selling shares at a profit.

What are Eaves

What is your share price ?

You start at a share price of 10 eaves.

One aim on Empire.Kred is to increase your share price , this will happen naturally as people buy your shares and connect with you.

Enjoy playing the game , getting involved in missions , forums and in supporting others .

What is your share price ?

What is your Empire.Kred Score ?

What is your Empire.Kred Score ?

How many players do you own shares in ?

How many players do you own shares in ?

How many players have bought your shares ?

How many players have bought your shares ?

First steps

(1) Please confirm your email address (we will give you eaves)

(2) Join your first community – The Welcome Wagon – here you will be able to connect with other players and ask questions about Empire.Kred

Again will will give you Eaves if you join

First steps

The sign up email

After you sign up , you will receive and email asking the following.

(1) Simply click the link

The sign up email

Your First Missions – Setting up your account

Your First Missions - Setting up your account

Joining Welcome Wagon

Welcome Wagon is an official Empire.Kred forum staffed by knowledgeable , friendly volunteers.

(1) Press join this community

Joining Welcome Wagon

Your first achievement

When you join Welcome Wagon you will in addition to your eaves earn your first achievement badge.

Badges are awarded for actions taken throughout the game and help you track your progress.

Your first achievement

Second Achievement

As soon as you have confirmed your email address , your shares can be traded on the Empire.Kred stockmarket.

You will be able to make new connections as people see your new account and buy your shares.

How many they buy is up to them , but in the first week the maximum anyone can buy is 400 .

After your first week , players can buy up to 5000 + of your shares.

This is key .. if you are active in your first week , saying hello and buying shares in others – your share price and your eaves balance can sky rocket.

Conversely if you join , confirm your email and do nothing else then people lose interest and nothing happens

Second Achievement

Your Biography

This is your permanent space on your profile to tell people what you do,

Some profiles biographies encourage people to connect with them

Your Biography

Activate Progress

At any time you can check which of the initial missions / tasks you have completed.

You do not have to do them all at once but if you can do them in your first week your progress in the game will be faster and more enjoyable

Activate Progress

Your Interests

You can log your interests .

The immediate benefit is that when you start taking missions – the Recommended missions will be full of missions about topics you are interested in

Your Interests

Activate Progress

We have now completed the first five missions.

You have confirmed your email address , uploaded a photo , written your bio and stated your interests

You also have more eaves . time to explore

Activate Progress

Jumpstart your game

If you press the Jumpstart your game button you can watch this short video which explains one of Empire.Kreds facilities.

In the beginning you can take other peoples missions later you can run your own.

Jumpstart your game

Playing the Game

Each of the missions in this section introduces a different aspect of the game

You need not do all the steps in one go , you can do them when you wish.

If you want to simply get going you can leave this overview and start playing , return when you have questions (or need eaves)

Playing the Game

Playing the Game :Share Prices and Dividends

This short video explains how the Empire.Kred stock market works

Playing the Game :Share Prices and Dividends

Playing the Game :Empire.Kred Stats

As you have only just started playing there is nothing much to see

You can return here at any time to track your progress

Playing the Game :Empire.Kred Stats

Playing the Game :Check out your Eaves Balance

Eaves are needed to buy shares , run missions and other things

You can check your eaves balance here

Playing the Game :Check out your Eaves Balance

Invest

The invest steps you can do anytime you wish

If you like the game you can invite your friends and earn more eaves (1)

Joining the Empire.Kred Tactics and Tech Community to more advice on tactics for getting the most from the site. (2)

Invest

Invest : Empire.Kred Tactics and Tech Community

Invest : Empire.Kred Tactics and Tech Community

Invest : Empire.Kred Tactics and Tech Community after joining

Invest : Empire.Kred Tactics and Tech Community after joining

invest : Steps Review

Check back here to see your progress

invest : Steps Review

Promote

Each of the steps here gains you Eaves

Steps 1 , 2 and 3 will enhance your visibility on the game.

Promote

Your First Investments

You can buy shares in any Empire,Kred account.

There are many strategies which are discussed in the groups.

I am going to buy my first share and have chose my friend Nance .

I found her by typing Nance in the search box which is on all Empire.Kred pages

This is her profile page

You can see the invest button (1)

Your First Investments

Buying Shares

When you click the invest button , the buy screen is displayed

Buying Shares

How many shares to buy ?

I could invest all my eaves in Nance , all 457,000 of them

That would not be a good idea

I could not then buy shares in anyone else.

When you are starting out I suggest you only buy 5 shares in everyone.

However this is your game – you decide how many – it can be from 1 to 200

Note If you buy shares in existing players , they will probably buy your shares too

So the more people you buy , the more will buy you … and they have lots of eaves to spend

 

How many shares to buy ?

Say hello

After you buy shares you can leave a short message which will appear on the profile of your buy

You can use this opportunity to make first contact

Please try to keep the message personal and do not try to sell anything to them , you only just got here 🙂

Say hello

Investment Achievement

Yay , another badge – you are rocking

Badges help you track your progress 🙂

Investment Achievement

Buying more shares

You can by shares every day until you run out of funds.

Each new day you will receive dividends and can earn more eaves by doing missions.

The more shares you own , the greater your dividends.

I am now going to buy Angelikas shares

So I find her profile and click the Invest button (1)

Buying more shares

How many shares to buy ?

Yes the answer at this stage is 5

Enter the 5 (1) and press Invest (2)

How many shares to buy ?

Leave a message

You can also use this opportunity to get help

You will be notified when Angelika replies

Leave a message

My message on Angelika's profile

My message on Angelika's profile

Connecting your Networks.

This is important .

Empire.Kred provides FREE Networking Analytics.

Every day your activity on your connected networks is measured and shown on your profile.

Some people say this is an improvement on Klout.

Bonus

If you connect your Twitter Account you can do twitter missions

If you connect your Facebook account you can do Facebook missions.

 

Connecting your Networks.

Your Profile

As you progress through the game your Profile page becomes more interesting and useful

Your Profile

My investments

I can see the two players who i have invested in

My investments

My shareholders

Players have started investing in me

My shareholders

Buying Back

If someone buys shares in you , you should buy some in them

You do not have to but it is the neighborly thing to do

I pressed invest on Alex’s listing above.

You guessed it .. I am buying 5 shares

Buying Back

Another email from Empire.Kred

You will not get too many emails from Empire.Kred , but the welcome email is helpful

Another email from  Empire.Kred

After Buying Back

I now have 5 investments – the two I made originally and the 3 buy backs

After Buying Back

Missions

Visit the missions tab to view current missions.

It is time to earn some eaves , so I can buy more shares

Missions

Gift missions

As a new player GIft missions are great.

You are given FREE eaves .

Gift missions

Select the mission

and the mission page is shown

Select the mission

Mission Description

Simply press complete mission (1) and 10,000 eaves are yours

Mission Description

After completing

You are taken to the donors profile page.

After completing

Saying thank you

Empire.Kred is a social network.

You can take just a minute to say thank you.

As you are new , this is a great way to connect with people

Saying thank you

Investment missions

Some folks like you to buy shares in them

The best thing is – they will give you the eaves

There is no catch

The number of people you own shares in goes up , your value goes up , you make a new connection and they might also buy your shares

 

Investment missions

The Investment Mission

The Investment Mission

Mission Description

Simply click Complete.

You are now 25,000 Eaves better off and you have invested them wisely and you have met Dan .:)

Mission Description

After Completion

You are taken to the profile and you can see you own 25 shares (1)

After Completion

Do not forget

to say ‘Thank you’

Do not forget

Your profile

is getting busier.

Your profile

Finally

We hope you enjoy playing on Empire.Kred as much as we do and  look forward to connecting with you.

We have met hundreds of people over the years , many are now friends , some we collaborate with .

To all of them we say thank you

If you have questions please ask and also visit the Welcome Wagon

 

Steven and Angelika

END

 

 

 

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Steven’s Short Twitter Survey

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Twitter recently celebrated its ninth birthday and there is no doubt that Twitter plays a big part in the online interaction of many of us.

Since Twitter began our ways of using the system have changed and with the release of comments on retweets are about to change again.

This survey is designed to give a snapshot of how we are using Twitter , please take a moment to complete the survey ,results will be released at the end of April .

If you would like a copy of the results simply enter your twitter username at the end of the survey.

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A Tale of Two Tweets (why some tweets are read more than others) #EmpireAvenue #IALTY

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On twitter the size of your audience matters , the more people who see your tweets the better chance you have of being noticed . The aim should be to engage an increasing number of people in your interests and business expertise.This applies especially when you are building your online reputation using Twitter.

In my last blog post I referred to the Tweet activity dashboard

I promoted the blog post in two tweets and monitored their progress using the dashboard

This is the first tweet

tweet-1

As you can see the tweet was viewed a reasonable number of times but there was no further activity.

The second tweet was sent out moments later

tweet-via-empire-avenue

As you can see the text in the tweet is similar to the first one , the reaction however is markedly different

tweet-2-activity

What made such a difference between reactions to the two tweets ?

Why did the second tweet have 7164 views compared to 149 for the first tweet , after all they were both promoting the same blog post and tweeted from the same account.

The second tweet was retweeted by 49 people ; 48 people actually clicked the link , 35 people favourited the tweet , 4 people replied to me and most rewarding 5 people followed me.

The reason is simple ‘the Empire Avenue’ effect . On Empire Avenue you can create a mission asking people to visit a tweet and read it , they are then free to take any other action they wish . I ran a mission 64 people visited the tweet from Empire Avenue and 49 people took further action.

This signifies at least three major points ..

1 If you tweet once and do nothing else you will attract a reasonable number of views. That is the end of the story.

2 The real benefit comes from encouraging interaction on the tweet.

The more people who RT (retweet) you , the larger your audience and the bigger the reaction.

3 Having systems in place that encourage people to promote you.

The key to this is investing time in interacting with people building relationships and trust. This is also known as networking

It really is about engagement and I am still learning daily on how to improve , which is why I joined the #klout70 inititative .

If you have any questions about Empire Avenue or #klout70 then please ask.

Note #IALTY is the tag for ‘Is Anyone Listening to You’ which is the theme of this series of blog posts.

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Is anyone listening to you ? .. The Tweet activity dashboard will tell you

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In an ideal world every time you tweet every single one of your Twitter followers has the possibility of seeing it.

Simply put your total reach (audience) is your number of followers.

Reach is not the same as the number people reading your tweet.

In fact only 1 or 2% of your followers will be see each of your tweets as a general rule . So if you have 2000 followers , between 20 and 40 people will see your tweet.

If you are retweeted by someone then your potential reach increases. The excellent Tweetreach ( http://tweetreach.com/ ) can measure the potential audience for your Tweets.

Twitter analytics takes this one step further – it gives you all the statistics on each tweet you have sent in the Tweet activity dashboard

You can register for your own Tweet activity dashboard here and there is a full explanation here

The system starts measuring from the day you register , so you may have to wait to see some action.

I have been using the system for several months and below are the daily views of all my tweets over the last 28 days

TwitAn-Summary

The chart shows the number of views day by day , for each tweet you send further information is available . This tweet was promoted using my friends on Empire Avenue

EATweet01

The graphic shows the tweet was seen 6005 times , retweeted by 59 people , 35 people favourited it , 12 people responded in my timeline , 9 clicked on my profile and of those 3 followed me

The other interesting point is that the tweet was posted on Tuesday and was still being seen on Saturday

Tweet02

The life of a tweet was researched by Peter Bray in his blog When Is My Tweet’s Prime of Life?

The Tweet activity dashboard proves you do have an audience . In following blog posts I will look behind the statistics and show how we can use them to improve the level of our readership and can increase both response and interaction.

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